Hi guys,

I often get asked a lot of questions, and a common one is this: do looks matter? People generally fall into two camps on this:

1) Looks are everything! Because I don't possess 'X' physical attribute, girls don't and won't find me attractive.

2) Looks don't matter at all! Because I possess 'X' routine stack I can make any girl attracted to me!

I'd suggest both view points are off-base.

Looks do matter, they're important. Here are some looks-based things that will give you a discernible advantage in almost every game situation:

- being good looking / distinctive
- being tall(er)
- being physically fit
- having great fashion

Here are a few things that will be a disadvantage most of the time:

- being ugly
- being short(er)
- being unfit or overweight
- bad fashion
- certain ethnicities (these are culturally dependent and also depend on the demographic of the girl you are picking up)

I'm probably not telling you anything you don't already know. That said, I hope this hasn't made anyone cry. Still with me? Okay, let's press on...

Looks aren't everything, but they are important. This is just empirical fact. Anyone who tells you otherwise is, in my opinion, either deluded, inexperienced or trying to sell you something (that stinks).

You might compare it to boxing or any of the combat sports. Some athletes have incredible natural athleticism - they're really fast, or they're really strong, they have great stamina etc... They have many natural advantages and are almost physical freaks of nature. Guys like this sometimes rely heavily on their physical advantages and, even with a neglect of skill, they can rise fast. As they age, these advantages fade and they suffer an equally fast descent as their deficit in skill is no longer compensated for by the physical advantage.

Then there are other guys who don't have the same physical advantages but have a mastery of skill - they major on technique and strategy. These guys tend to have a more lasting careers and can out-skill a physically superior opponent. But they still work super hard in the gym to get their conditioning to as high a level as it can possibly be - they know that, even with all their skill, they every ounce of their physical potential to perform at the highest level.

The ideal situation is to be a naturally gifted, highly skilled athlete. The worst situation is to be physically disadvantaged and without skill.

Game is like this. All skill being equal, if you possess any or all of the 'advantages' I've listed, you will have an easier time of it. If you possess any or all of the 'disadvantages' I've listed, you will have a tougher time of it. Sets open easier for guys with natural advantages (good looking guys even get opened by girls), girls respond better, they become attracted easier (sometimes even before an approach) and so on.

You can be taught skill. You can be taught how to overcome your natural disadvantages and get results way out of 'your league'. But the more you work on your natural advantages, the higher your natural 'league' becomes, the more bang for your buck your current skill level will give you.

You can be taught the skill but the reality is that if you want to play at the highest level it's almost certainly going to involve a serious upgrade to your life in addition to the acquisition of improved skill. You'll need to get in shape and/or get rich and/or become famous and/or get a decent wardrobe and/or change your social life patterns and/or etc...Am I saying that you need to be a ripped, rich, celebrity with great fashion to get a girl? No! Just like most of us who compete in sports do so at the hobbyist's level, so most of us who play the game do not truly need to play at the highest level to get what we want (a gorgeous girlfriend, a same night lay with a busty blond etc...).

The bottom line is: WHO CARES?! You are what you are, you have what you have...who cares if it's easier or tougher for you than the next guy? You're learning this stuff for you. You'll be the one opening the sets, taking the numbers, pulling the hot girl with the body of a goddess, marrying the amazing woman of your dreams etc...etc...

All you should be concerned about is:

1) Maximising your skill.

2) Maximising your 'natural potential'.

Explanation....

1) Maximising your Skill

Learn game, get into field, open some sets, get experience, pay your dues, earn your stripes, pound the pavement(?) and keep doing it again and again. Go do it. Invest in good coaching to cut your learning curve, do what you need to do.

2) Maximise your 'natural potential'

Get your fashion together. Start an exercise programme or sport. Start eating properly. Find a path and purpose. Make a difference. Clean up your finances. Cultivate your personality and identity . Live an adventurous life. Try new things. Sell your TV and get a life that a woman will want to be a part of - be interesting.

Good luck!

Keychain

Couldn't agree more. Great post

Yeah, I agree its an excellent read.

This made me think about a video showing Mystery in action and one woman opened him and it made me think it wouldn't have happened if it wasn't good looking or dressed in a way to get attention.

Exactly, realise your strengths and weaknesses and stop faffing about with your looks. What is 'good' fashion to you could well be bland and generic to the hot girl you've just clocked. But then, this shouldn't matter.

Awesome post man. I agree with you through and through. I have come to the same understanding after my first night out. I have been getting up a 6:30 every morning and getting in about a hour and a half of gym before I start work. Right now being so cold one can get away will a few imperfections. With all the cloths one needs to wear. But when summer comes around I want to at least look like I hit the gym often.

Skill wise I think I am good. I already do something that seems to be unique enough to get female attention. I just need to learn how to convert that attention into attraction. I am still very fuzzy on that part of the game. But I do have a good coach.

Thank you for the post.

I'm not convinced by this. I agree with some bits of it towards the end. Other earlier parts are a little confusing. Some parts are simply contradictory.

For example:

...So, you're saying looks matter. But, than you're saying:

...So, looks don't matter afterall? That we're all what we are, and that we can all pull the woman with the body of a goddess regardless of how ugly / fat / bald / short / ethnic we are?

Similarly, one minute you're saying:

So, if you want to 'play at the highest level' then you need these inputs. But then you say:

I'll be honest, that paragraph just doesn't make sense to me.

I've also read this paragraph several times:

...and I've got to admit, I haven't got the faintest idea what you're on about! Are you saying skill doesn't matter? That it does, and we should work on it? That we should play to our strengths (but what about strengthening those strengths? And whats the difference between a strength and a skill in this context?)

That said, I do agree with this bit (with an important truncation):

And I can't find fault with anything here, which is all spot on:

But broadly, I don't see how they tie into the rest of the post.

So... In sum, I'm not entirely clear what it is you're getting at. A post which starts off talking about whether looks matter or not, and suggesting they actually do, then moves on to some stuff about skill levels, with an unconvincing comparison to playing sports, and ends up telling us to take control and make positive changes in our lives.

Sorry man - I'm just confused by this.

I think after starting the post thinking that looks are pretty important, and after delving deeper as he merrily writes away, Keychain has started to realise that you shouldn't care so much. 'Matter' or 'no matter'.

Ok has everyone just twisted what he said to concllude looks dont matter??

NOVAS POINT

Keychain has started to realise that you shouldn't care so much. 'Matter' or 'no matter'.

Keychains comment in a less gay colour

Looks do matter, they're important

Followed closely by

Anyone who tells you otherwise is, in my opinion, either deluded
(not shit starin or nothin nova but i think he specifically means u)

Looks may not matter to you! and how you look shouldnt repress ur desire to succeed, but they do matter to other people.

U all took a post about how its important to level both sides of your "GAME" (i fuckin hate sayin tha) and u all decided to LIKE IT, then interpret it to suit urselves

Madness

I think he is saying looks matter but why worry! which is fine.

i also think alot of it was written with intention of keeping everyone happy ... KEYCHAIN FUCK WETHER PEOPLE DISAGREE SAY WHAT U REALLY WANNA SAY

I think we're getting somewhere now. I have maintained all along that you shouldn't let your appearance affect the way you judge a girl's attraction to you. Constantly labouring the point that looks 'matter' helps nobody.

where i to make the statement

"i dont need to do anythin about my personality coz i look so good"

what would your response be