I have finished the book now, tried to find time to listen to the CD every day. I thought the CD was repeating a lot of things that were in the book mixed in with some (what I thought was) suggestive hypnosis.

Some useful stuff in there. Like every time you hear yourself mentally talking negatively to yourself you tend to notice it more and snap yourself out. I also liked the idea of imagining a more confident you stood/sat in front of you, noticing what they do/how they act and then just being that person. I have used the techniques in my new job this week, hopefully this weekend I'll see how much more confidence I have with regard to PU and specifically AA. I'm already feeling fired up and more confident though so I would urge anyone reading this thread to reserve judgement for Paul McKenna and his techniques until they have had a go themselves.